For the second year running, AE Sewing Machines attended the Sign & Digital UK exhibition in the NEC in Birmingham. We brought a range of machinery for sewing silicone edge graphics (SEG) with us and enjoyed a very busy and very successful three days at the show.
What is Sign & Digital UK?
Sign & Digital UK is an annual tradeshow in which a vast number of companies from the world of digital printing come together and exhibit their latest technologies. Companies who are looking to purchase new printing and finishing technology also attend the show. Speaking to Sign & Digital UK TV, Brendan Perring of IPIA said "Sign & Digital UK really is a proper 'buying' show, so lots of people, thousands of businesses across the UK, sign and graphics, commercial printers will wait until this event to actually come and source technology [...] what you actually have here as visitors is really highly-motivated, engaged people [...]" The show takes place every year in the NEC in Birmingham and spans over three days.
Why did AE Sewing Machines exhibit at Sign & Digital UK?
The majority of companies at Sign & Digital UK are showcasing printing equipment. There are other companies, like us, that exhibit finishing equipment for printed textiles. Last year, we made our debut at Sign & Digital UK. We introduced our ASA-3010/TPL-KC conveyorised sewing machine for silicone edge graphics (SEG). This year, we returned with a new-and-improved version of the machine, featuring a new conveyor belt. Stickier silicone material is used to construct the new belt, which helps to grip the graphic as it is being sewn. The new machine got a very positive reception on the stand. Companies from across the country came over to see demonstrations and even try the machine for themselves. The earlier comments on Sign & Digital UK being a 'buying show' also proved to be true for us. Within three days, we had two, on the stand, confirmed orders for our conveyorised sewing machines - which is very rare!
What else was on display at Sign & Digital UK?
We also brought with us a Juki LU-2828V-7, specifically set up for sewing SEG. This heavy-duty unison feed machine is very popular due to its intuitive touch screen control panel. As well as this, it is able to deal with heavyweight fabrics and features a thread trimmer, back tack and foot lift. Sewing keder beading onto soft signage proved to be an easy task for this machine, so we brought it along with us as an alternative to the conveyorised machine.
We would like to take this opportunity to thank everyone that came and visited our stand at Sign & Digital UK. The AE Sewing Machines team enjoyed a lot of success at the event and it was great to meet everyone that came to the stand. It was very nice to see some familiar faces, too! We very much look forward to working with the contacts that we made in the near future. Thanks also to Sign & Digital UK for having us, it was an absolute pleasure. We've got a feeling that we'll be back again next year!
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